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PSA: This edition is for the action-takers.

Get In Mark Zuckerberg’s Head… And Save On Your AI Tools🔧

Read Time: 6 minutes

There’s a kid in a ☕️ shop who has downloaded Llama 3.1 to their laptop this week, and is busy figuring out how to disrupt your business with Open Source AI.

I wanted to use this edition to talk about open-source AI and what Mark Zuckerberg is doing 🤯 so when you get back from your family vacation, you can get serious about learning AI, and save...50% more.

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in Today’s Edition 👀

• Catch up with Zuck: 3 videos to get you up to speed
• Why I care, as a marketer, about what Zuck’s thinking
• The tea: How this will affect AI development
• Save 70% on your AI tools in 2 steps – 90% of you won’t

🤔 Behind? Catch Up With zuck

If you’re behind, Mark has been everywhere lately, plugging his vision for AI. Watch one of these to quickly get up to speed:

​Nvidia’s Jensen Huang & Meta’s Mark Zuckerberg Talk AI at Siggraph: Everything in 9 Minutes​
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​Inside Mark Zuckerberg’s AI Era | The Circuit​
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​Mark Zuckerberg Swaps Leather Jackets with Nvidia CEO Jensen Huang but not the Gold Chain​

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When you’re ready, HERE Are 3 more ways I can help you:

1. I know a lot of marketers are struggling with their Meta Ads. My team over at ScaledOn is hosting a FREE Meta Ads Masterclass, where ex-googlers and ad strategists will be running through how they’re successfully doing it for their clients. Go pick the brains of the panel.
2. If you’re having a tough time re-engaging your audience, my recommendation is integrating polls into the marketing mix. My favorite app for this is Typeform because the UI is second to none, it’s affordable… and I see results.
3. My first-ever live Ask Alec session is next Wednesday. There’s two spots left for anyone who wants to ask their burning AI questions. 👉🏼 Register 👈🏼 .

Why we care: AI Needs You 🫢

In Brief: Open Source is helping drive costs 👇🏼.

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Google, Microsoft, and OpenAI need your usage to make their models better. No one wants to tell Wall Street they lost the AI wars, so we are getting 70% reductions in AI costs in months not years.

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This will dive into a Cambrian explosion of AI adoption, as you don’t need a $360 CoPilot subscription.

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CoPilot at 500 users x $360 = $180,000

vs

only pay for what you need at $.06 per Million tokens. ✔️

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You can have your own AI on your laptop or from your IT department at work. No sending data to Meta/Google/OpenAI.

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You want it locked down. You got it.

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How? Open Source

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Android is on 24,000 devices from 1,300 brands serving 3.9 Billion people because it is Open Source.

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So… What The Hell Is zuck Thinking? 🧠

One narrative is that he is a supporter of open-source, and this is just the next iteration of that lineage.

Another is that he just outfoxed all the AI regulators in the world by going open source.

Time will tell which story is right or, my guess, some more complicated mix of reasons like Mark hates Apple and Google and why not let Meta become the new open-source AI standard.

Why Do YOU Care About what zuck’s doing with ai? 👀

You are going to benefit with:

• Lower costs
• Better models
• Cooler plugins, software, and devices (yes some idiot is going to put Llama in your fridge at CES next year)
• More work done
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It won’t matter if your organization never runs Meta’s Llama.

What! How, Alec?

WordPress.

43% of the websites on the internet run on it, but it impacts Shopify at 5% and Drupal at 1.8% because it’s free.

Zuck is trying to WordPress AI LLM’s…

…And from what I’m seeing, he is off to a good start.

take advantage of this intel & Save 50% On your ai tools 💸

Here’s how👇🏼

1. Call up your AI tool vendors on Monday and ask for a 50% discount. Their costs have gone down 70%+ and I’m guessing these savings weren’t passed down to you.
2. If they say no, point them here and here or here (.10 an hour), and you’ll hire an LLM Engineer for $40 an hour on UpWork to set 🦙 up for you. I know 90% of you won’t, but this will get you a big discount, and I’m all about taking action.
3. Or, download Llama to your computer and DIY it.

Go enjoy a lower-cost AI world. Thanks to Mark.🤝
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