ποΈ These 5 Pillars of Marketing are here for the long run…
AI will continue to accelerate
In a marketing universe where if you have a laptop, you can download Llama 3.1 to your computer and get a low-cost Frontier AI model for free. Someone in a coffee shop is plotting to disrupt your marketing funnel for 2025 in a dozen different ways.
Privacy and trust driven AI
If you have a brand, you donβt want to have a Bud Light AI moment in 2025. You will need to upskill your team so they can help navigate the increasingly complex marketing world where Data Privacy laws are coming to most states you do business in. Iβm asking a simple question, βWould my mom trust this AI marketing tactic?β.
Voice driven AI
We talk 4X the rate we type. On mobile, voice is going to dominate. What voice queries does your brand care about? If AI cars can safely self-drive, they can certainly place your next e-commerce order from your phone.
Ad Ecosystem gets messy
Google is hobbled by Monopoly judgment, Bing, OpenAI, and Meta are getting more serious about disrupting search with AI. Well-intentioned legislators draft new privacy/AI laws that harm us little guys (no free GA, no working cookies, GDPR) and return us to where larger platforms dominate (Amazon, Meta, Google, Disney) as they have enough lawyers and lobbyists to win.
AI disrupts video
Video production costs will continue to decrease rapidly. No more $75,000 production costs for a 30-second ad.
Why? Watch these πΉ:
AI Generated Videos Just Changed Forever – 6 Months Ago
I Replaced ALL my ADOBE APPS with these [free or cheaper] Alternatives!
Create Cinematic AI Videos with Runway Gen-3 – Today