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Getting Started with Claude: Setup Guide
Set up Claude on web, desktop, and mobile: no technical skills required.
Get Set Up in 10 Minutes →
Ad Fraud: The Bots You Need to Know
More than half of all web traffic is now automated, and some of it is filling your forms and clicking your ads right now. Here are the six bots to know, and what each one costs you.
Read the 2026 Guide →
How to Talk to AI: The T.A.L.K. Method
You don't need 47 prompts or a course. You need four letters and a five-minute conversation.
Get the T.A.L.K. method →
ChatGPT vs Claude
The top two AI apps broken down. Strengths, weaknesses, and where each one wins for marketing work.
Compare the two →Build the workflow
You know the basics. These turn one-off prompts into repeatable setups.
GEO: What Works and What Does Not in 2026
The Q4 2026 guide to what earns AI citations, what to stop paying for, and how to measure GEO, with every number sourced.
See what works in GEO →
10 Money-Saving Marketing Moves with AI
Audit your AI spend, use more of what you already own, and test cheaper ways to run expensive workflows. Ten practical moves, plus a companion PDF with technical tactics.
Get the Cost-Saving Cheat Sheet →
10 Claude Cowork Tips for Marketers
10 setups that turn Claude Cowork into a real marketing teammate, not just another chatbot.
Get the 10 Cowork Tips →.png)
GPT-6 Astra Quick-Start Checklist
The moves worth making in your first week with GPT-6 Astra, and the clickable PDF checklist that covers the rest.
Get the Astra Checklist →
Top 10 Slash Commands for ChatGPT and Claude
The slash commands that actually save time in Claude and ChatGPT, plus the full cheat sheet with every command, quick starts, and tips.
Get the Slash Commands Cheat Sheet →
The Marketer's Guide to ChatGPT Work
What ChatGPT Work actually is, how it differs from Chat and Codex, what it costs, and how to put it to work on real marketing tasks.
See What Work Mode Can Do →
Claude in Excel for Construction
What the Excel add-in is actually good for on a contractor's spreadsheets — and the verification rules that have to come with it.
Get the Construction Excel Guide →
Claude in Excel for Marketers
What the Excel add-in is actually good for on a marketer's spreadsheets, and the verification habits that keep you out of trouble.
Get the Marketer's Excel Guide →
Three Ways Claude Can Use a Computer
Computer use, Claude in Chrome, and Claude Code. Three surfaces, one rule for picking the right one.
Stop Guessing Which Claude Mode →Run it at scale
Routing, automation, and setups with real technical depth.
The Marketer's Guide to OpenRouter: One Account, Every AI Model, No Lock-In
One account, every AI model, no lock-in. Why the work is moving to open models, what OpenRouter costs, and how presets keep your exit open.
Get the OpenRouter Setup Card →
The Marketer's Guide to AI Model Routing
Three jobs to try on a cheaper AI model, with prompts, plus the cost ladder and a simple test for routing every task.
Get the Model Routing Cheat Sheet →
10 Claude Code Tips for Marketers
10 Claude Code workflows that compound, skills, sub-agents, and routines built for marketing teams.
Get the 10 Code Tips →
Codex Computer Use: 3 Ways on GPT-6 Astra
Computer Use, the browser extension, and the in-app browser, now running on GPT-6 Astra. Three surfaces, one rule for picking the right one.
See the Codex Comparison →
Gemma 4 Quick Start Cheat Sheet
Set up a local AI fallback in 30 minutes — so a cloud outage never stops your workflow.
Get the Gemma 4 Cheat Sheet →No resources match that category yet.
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